Marketing Milestones
OCV companies start marketing efforts on day one. We focus heavily on content marketing because it is a low-cost and effective way to generate awareness. OCV’s head of content will work with each new founder to prepare the first 4 blog post titles and to source a content writing support.
- Pre-CEO
- Create a content plan with OCV support
- Propose 4 blog post titles at the bi-weekly OCV meetings
- Publish 4 blog posts per month
- Hire content creator (contract/freelance) 🔗 Job description template
- Post-CEO
- Continue blog titles and publishing cadence
- Hire a PR firm.
- Growth
- Hire a head of marketing.